A new in-flight services brand (2013)
Easy-to-read, original, engaging web content
I work with the words on websites, whether they're up front in the body text or lurking in the metadata. Creating, crafting and managing them.
Combining my writing skills with an understanding of accessibility, SEO and usability, I pen web copy that's interesting, relevant and in plain English.
What do you need?
Web copywritingWell-written web copy makes you look professional and credible. It helps people find what they're looking for – easily, quickly and with minimal fuss.
Editing and proofreadingBanish spelling mistakes, inconsistent style and poor presentation to ensure visitors get what they need and leave with a great impression.
Content repurposingIf you use text from a document, it should be formatted in a web-friendly way so it's easy to read online and accessible to all audiences.
Content managementToo busy to upload content or maintain it post launch? I've used lots of content management systems (CMS) and I can edit text via HTML.
In one episode of the excellent Content Matters podcast series by Four-i's, Strategic Content's Paula Land talks about...
Whenever I pass through Mallorca's airport, I see a large poster for the popular Palma Aquarium. It rattles me every...
...in another language. Yep, that's the catch (if you see it as a catch, that is). Speak to the Future, the campaign...
Throughout its development, the English language has cheerily been hijacking words from other cultures. But does it...