Client reference: The Financial Times

I’ve had a lovely LinkedIn reference from Emily Gibbs, Communications Executive at The Financial Times, after working with her on an FT.com project in 2010.

FT: Financial TimesHere’s what she had to say in full:

The Financial Times worked with Helen as a copywriter and editor for the corporate section of the FT website: www.ft.com/aboutus. The project required a full refresh of our corporate information, plus knowledge of SEO and HTML.

Helen’s work gave the copy a complete refresh, while keeping a tone appropriate to our audience. She quickly picked up the FT house style and messaging. Her advanced knowledge of SEO and writing for the web was a huge advantage. She was able to look at the information architecture of the section and suggest a new site map, making navigation clear and easy.

Despite working remotely from Spain, Helen was always available on email and phone and extremely punctual with all deadlines. She is highly personable and professional to deal with and has creative, relevant ideas.The quality of her work is excellent and I have no hesitation in recommending Helen.

Thanks very much, Emily!

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