After a break of a couple of years to concentrate on my family, I’m back doing what I enjoy most: content writing and figuring out the best ways to communicate with people.
Goodbye (for now)
That’s it. I’m hanging up my copywriting boots. I’m sad to make this decision, but also excited to make the most of what’s next. Lots of things have come together to finally bring an end to nearly eight years of freelancing.
It’s all about me
An agency that I was once in contact with sent me a newsletter recently. It’s just relaunched its corporate website and wanted to tell everyone about it.
Accent your accents
If you’re writing on Twitter in Spanish, don’t forget to use accents in the hashtags. So says one of Fundéu BBVA’s latest recommendations to help speakers navigate the pitfalls of using the language online.
Is your web copy accessible?
Is your website as accessible as it could (or should) be? Perhaps you don’t think it’s that important? Accessibility is one of the considerations that’s always at the front of my mind (as it should be for any decent web copywriter).
Lost in (Google) translation
Google Translate is a useful tool in many situations. But one thing it certainly isn’t is a suitable replacement for a translator or a copywriter (or someone who happens to do both).
Taking a break
It’s time for me to take a few months off from Concise Content. But I will be back! So if you get in touch after March 2014, I may not respond as quickly as usual. And, of course, I won’t be working until further notice.
The state of content in Spain
In January 2014, Spanish freelance web editor Eva Sanagustín Fernández released an ebook with the results from her second survey on the state of content in Spain.
Know your audit from your elbow
In one episode of the excellent Content Matters podcast series by Four-i’s, Strategic Content’s Paula Land talks about content analysis, specifically content inventories and audits.
Clever or confusing?
Whenever I pass through Mallorca’s airport, I see a large poster for the popular Palma Aquarium. It rattles me every time (not just because of the random capitals) because I’m not sure if the straplines are clever or just confusing.