Here’s an interesting new launch for content professionals. Digital media company Four-i’s has started a new content podcast, Content Matters, which talks about today’s web with the people managing and making it.Continue reading “New content podcast”
If you’re going to do it, do it correctly
Aaah, mobile phones. The ease with which they let us copywriters feed our grouchiness with sloppy language and questionable grammar.Continue reading “If you’re going to do it, do it correctly”
‘Kid’s Corner’ or ‘Kids’ Corner’?
Microsoft’s ‘Kid’s Corner’ should really be ‘Kids’ Corner’. It’s not just for one child; it’s for all children. Deliberate naming choice or slippery apostrophe?Continue reading “‘Kid’s Corner’ or ‘Kids’ Corner’?”
Harvey and Rabbit
I love this advert. Maybe it’s because I have dogs and can recognise that very intent ‘think about me’ look.
But it makes me laugh and I’m hooked from the start because of the strong story line, and that’s what every piece of communication should do.Continue reading “Harvey and Rabbit”
Christmas card fun
When I’m not web copywriting, I like to have a little doodle and also work on my languages (out of both interest and necessity living in Spain and marrying into a German family).Continue reading “Christmas card fun”