Train services showcase screengrab

Interactive showcase

Direct client:

LSG Sky Chefs (Germany, 2012)

The brief:

LSG Sky Chefs, part of the Lufthansa group, is a returning client. Its business includes a train services division, whose website I had already written earlier in 2012.

The company then decided to add a microsite, which was an interactive showcase of the on-board services provided by this part of the group.

The showcase features the five different stages of rail travel, with clickable graphics for a short description of each service.

What I did:

  • Wrote all micro copy, comprising a title, tag line and short description.
  • Reviewed the text online and made edits via the CMS.

Contact me to find out more about the LSG Sky Chefs project or to talk about working together.

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