How to delete a Facebook group

Want to delete a Facebook group that you created but can’t work out how? Here’s what you need to do – it’s straightforward once you know.

Go to the page of the group that you administrate. Click ‘Edit members’ in the left-hand menu. Delete all members until it’s just yourself left in the group. Return to the main group page and choose ‘Leave group’. A window will appear advising that you’re the last member and that if you leave, it will be deleted. Confirm!

I think it’s time for Facebook to add a ‘Close group’ option for group administrators – it would be much more user friendly…

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What makes a successful Facebook group?

When I logged onto Facebook this morning, I spotted that two of my friends had joined a new group. The group name caught my attention: ‘Stop the usage of dogs as live bait for sharks!’. Curious (and slightly sceptical), I took a look.

Creating a sense of credibility

The group has a well-written description:

Innocent dogs are being dragged behind boats and used as LIVE bait for sharks!! Defend the rights of animals! We are asking that the French Government ensure that this never happens again. […] INVITE ALL YOUR FRIENDS. EVERYONE NEEDS TO KNOW HOW SO MANY DOGS ARE KILLED EACH YEAR!

There is a photo of an injured dog, the description offers a link to a ‘…video that shows one poor dog being rescued’, and the administrators also appear to be genuine. All of these factors combine to create a credible-looking cause, which, at the time of writing, is supported by 1,208,122 members.

But digging deeper…

Looking beyond the facts above suggests slightly less than …

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Your life in their hands

Travel social networking sites have been around for some time now (some might say the market’s saturated), helping people to plan and write about their trips. The key element of many of these sites is helping people to meet up and make friends, as you would expect.

A couple of brave souls have gone further than this and actually put their travels in the hands of their networks. In 2008, blogger and journalist Vicky Baker wrote a weekly column in the Guardian about her travel-networking experiment across Central and South America. She based the entire three-month trip around meetings with, and recommendations from, locals she met online.

Then this week, I read about freelance journalist Paul Smith’s plan to hitchhike around the world in 30 days, raising money for charity:water. Here’s the catch: he’s going to rely on the Twitter community for …

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How to alienate your Facebook audience

Last night, I was searching for the Facebook ‘page’ and ‘group’ of a freelance PR and marketing networking website that I have a profile on. The website appears to be moderately successful, judging by the number of individuals listed.

When I found the correct page and group, I was surprised to see that each had only three and two members respectively. As my mouse hovered over the ‘join’ button on the group profile, I saw the list of ‘related groups’ that the administrator had chosen. I immediately decided against it. Why?

Consider the message your ‘related groups’ send about your organisation

As you know, when you join a Facebook group, it shows up on your personal profile for your ‘friends’ and networks to see. If I had joined and they had then visited this group to see what I was supporting, they too would have noticed the list of related groups. These include a number of very political and right-wing causes, which I do not advocate and do not want to be seen to.

Facebook is in the interesting position …

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